Use Digital Marketing To Grow Your Business Without Wasting Your Time(or Money!!)

We don't all live online, we exist in person and go online and so do our customers! Learn how to use digital marketing tools the same way. Grow your business efficiently with technology fully integrated with all your customer interactions in person and online. Gain your very own DIY Digital Toolkit so you have the knowledge, support and confidence to grow your business now.

  • Access the latest Social Media & Digital Marketing techniques and be shown how to apply them to move the needle in your business.

  • Learn how to put yourself out there on Social Media to grow your business without compromising your privacy.

  • Know what content is search engine friendly (SEO) and gets seen when people are searching on Google and most importantly where to put this information on your website.

  • Learn how to create content that creates business for you.

  • Find out the latest trends in Social Media and Digital Marketing so you can capitalise on them.

  • Discover how to use digital marketing tools for your advantage with your in person business meetings

  • Leverage Serena Dot Ryan's unique approach to gain success by being resourceful and resisting spending money to grow your business.

Leverage Serena Dot Ryan's 20+ years Marketing Experience

Serena is a Women's Business School Teacher, Contributing Writer for Social Media Examiner. Her content has been shared over 80,000+ times.

Serena Dot Ryan Women's Business School Mentor
Serena Ryan Social Media Examiner Contributor
Ausmumpreneur Contributing Writer

We're now better equipped

Juliana Gorman

Working with Serena was a truly delightful experience! Her in depth knowledge as a specialist in the world of social and online was second to none, and her expertise and counsel on how to best develop our communications in this space was invaluable. I look forward to continuing to work with with Serena, to ensure we continue to engage and participate in this ever evolving space.

We are growing every 30 days

Julia Christie

Working with Serena Dot Ryan has been an incredible experience. She is an exceptional worker and has outstanding communication skills. Serena has built a solid foundation for the extensive marketing plan we have built together. Her knowledge and expertise in SEO, web development, social media and email marketing is truly expansive. It has been so exciting to watch her put all the puzzle pieces together and to watch my company and sales grow every 30 days!

I now have my team engage more online

Tamlyn Van Zyst

Serena is an amazing Digital Educator. Our Creative team have been working with Serena this year, catering to our needs in relation to 'engaging and increasing' our social media presence.

I now stand out from the crowd

Antoinette Stonham

I have been working with Serena for over 5 years in that time she has help me with all platforms of social media and my website. We worked on many aspects of digital marketing including helping me launch my Instagram. Serena takes the time to understand your business and what you need to do, to make your business stand out in the digital world. Her passion and expertise for digital marketing is infectious she makes very easy to understand and implement. She goes above and beyond to help you understand what you need and why.

Master the tools, see success and grow

DIY Marketing Growth Tools That Save $$$ helps you prioritise what you need so you can let go of doing what you don't need.

  • Protect Your Privacy

    Are you worried about being online for your business, especially in Social Media? Learn how to make the most of privacy tools and gain tactics to be more confident online.

  • Identify Success

    Are you struggling to see what success looks like? Gain an understanding of what results to look for and be confident on how to make the most of your success.

  • Create Content That Grows Business

    Are you struggling to create content? Not all content is created equal. Learn how to create content efficiently that grows business and saves time and money in the process.

What's included:

DIY Marketing Growth Tools That Save $$$ is a 8 week guided course. This program is designed to give you support with the essential information, templates, resources and accountability so you can maximise your time and money with your Social Media activities to sustain and grow your business affordably and efficiently.

  • 8 x Recorded Live Trainings ($2,000 Value)

  • 6 x Checklists & Templates for Content Creation ($582 Value)

  • BONUS: Checklist for making the most of in person events ($97 Value)

  • BONUS: 4 x Office Hours Group Sessions with Hot Seats ($2,000 Value)

Make the most of what you have now

Register now to secure your place. Pricing only $997. (Value $4,679)

DIY Marketing Growth Tools That Save $$$ is for you if:

  • You are a business owner who wants to implement targeted Social Media tactics to grow their business.

  • You work in a business where the business owner wants to increase team members use of Social Media to grow their business.

  • You want to make more informed decisions about where to be online for your business.

  • You have an idea of Social Media and use it, but are unsure of where to be to make the most of it. You want to make better use of your time and energy there.

  • You want to be supported by a digital marketing expert as you implement new technologies and social media into your business.

  • You don't want to just have likes and follows, you want to learn how to utilise likes and follows to grow your business.

This program is not for:

  • Someone who already knows everything about Social Media.

  • People not willing to learn something new.

  • People not wanting to find ways to save money.

  • Someone who wants others to do their social media without knowing what they are doing for them.

  • Someone focused on only getting likes and follows and doesn't want to connect their likes and follows to their business growth.

DIY Marketing Growth Tools That Save $$$

Stop spinning wheels and start making the most of your time and money!

12 hrs+ of recorded live training with 2 x bonus Office Hours live calls to gain skills and confidence to take action to grow your business cost effectively. Only $997 (Value $4,679). PLUS option to upgrade and receive 1:1 support strictly limited availability.
Claim your place

Meet Serena 'Dot' Ryan

Digital Marketing Educator Serena Ryan

Serena’s logic is, if you haven’t made the most of what’s available to you for free first, before you do paid advertising, you’re leaving money on the table.

Serena has a passion for working with entrepreneurs and their teams to help them grow successful, profitable product based eCommerce businesses.

Serena Dorothy Ryan is an award winning Entrepreneur, Marathon Runner and Digital Marketing Strategist. Serena stepped into digital marketing in 2004.

In 2005 Serena created an online training program for 10,000 retail employees.

2006 she commenced working as a Trade Marketing Manager for a Complementary Health Care Company and focused on training Pharmacy Assistants using online resources.

In 2010, Serena worked for Visa writing draft Social Media Guidelines, including managing their online presence for one of their key projects in the payments sector.

Serena then went on to work in digital advertising and manage Digital Marketing Advertising for IAG (Insurance Australia Group Limited) with more than 50 team members and stakeholders and work on world first uses of technology directly with Google and multi award winning campaigns.

In 2014, Serena Dorothy Ryan founded ‘Serena Dot Ryan®’ as a digital marketing agency specialising in education and optimising online presence. In 2021 this agency is now known as ‘Dotterised®’.

What are you waiting for?

Don't miss out

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Pricing options

Our aim to make it as easy as possible for you to take advantage of this special offer. Here are options to select to suit your circumstances. All options include 365 days access to course materials and session recordings. PLUS a strictly limited offer for only 8 people to book Group+ that includes 3 x 1:1 POWER Hour Sessions.

Looking for A VIP Group+ Experience?

Gain all the benefits of group learning PLUS have 3 x 1:1 POWER Hours

  • Personalised Action Plan

    Get a personal review of your online presence and recommendations on what to take action on first.

  • Gain 1:1 Support

    There's nothing like having an accountability partner to ensure success. Serena Dot Ryan will give feedback on your plan and optimisation recommendations.

  • Choose Your Own Adventure

    Define what success looks like to you and see how Serena Dot Ryan will give you the tools and support to make it happen.